Vincent
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 Posted:
Wed Nov 09, 2005 5:00 pm Post subject:
Trader Alert --- IVIL <----- JMP LIFTS IVILLAGE PRICE TARG |
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Opened a position in IVillage Inc
iVillage, Inc. operates various online and offline media-based properties
for women. Its properties include the iVillage.com, Women.com, gURL.com,
Astrology.com, Substance.com, Promotions.com, Healthology.com, and
GardenWeb.com Web sites. Women.com provides content focused on fun, games,
entertainment, and style for women of 18 years age and over; gURL.com offers
advice, games, and interactive content to girls 13 years of age and older;
and Astrology.com provides individuals daily horoscopes, astrological
content, and personalized forecasts online. Its Substance.com offers
interactive beauty content and personal care products information;
Promotions.com offers online and offline promotions and direct marketing
programs that are integrated with customers' marketing initiatives;
Healthology.com distributes physician-generated video- and article-based
health and medical information; and GardenWeb.com offers an online community
and reference tools focused on horticulture. The company also provides Web
site creation and development services to healthcare related organizations;
digital commerce platforms creation and development services; consumer
products offerings, consisting of an iVillage-branded book series; and
informational and instructional magazines, custom publications, television
programming, videos, and online properties of interest to expectant and new
parents. In addition, iVillage produces various books and publications
through its divisions, including: Business Women's Network, Diversity Best
Practices, and Best Practices in Corporate Communications, each offering a
database of pertinent information and events to subscribing companies and
members, and relevant publications. The company also offers research
services measuring brand awareness and the attributes related to purchase
decisions to its sponsors, advertisers, and other customers. iVillage was
founded in 1995 and is headquartered in New York City.
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